Location
We are going to film our video in one location - the small village of Alfriston, East Sussex. We decided to shoot our video outside, by the river, as we have some beautiful local scenery and decided to take full advantage of that. This location is also similar to a common theme of picturesque, countryside locations used in other Ellie Goulding videos. We will shoot the video all in day light. Here are some photos of the proposed location for our video shoot.
Costume & Make Up
For costume, we decided to have the main character - posing as the artist - in our video to wear a blue outfit that is very girly and continues a similar style of fashionable clothing used in other videos by our chosen artist. She will also wear a casual outfit of jeans, top and cardigan, something that is common clothing style amongst our target audience. We have used fashion that our target audience will be able to relate to. We have also chosen to keep a very neutral make up style. We feel both of these will reflect the music as it is quite calm and emotional, not extravagant and loud.
We wanted to keep the costume for our male actor pretty simple as well. We chose a simple t shirt and jeans to give a casual vibe and have someone the audience could relate to.
Props
We will be using minimal props for our video as we want it to stay quite simplistic which will reflect the narrative we are trying to portray - a story based mainly on emotions and thought. However, we did use a mobile phone in one of the shots. This is definitely something that will target our audience as they will be able to relate to it as technology is such an important part of society today and mobile phones are the main source of contact for people we are aiming our video at.
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